Tips for choosing domain name from experts

Avoid obscure terms

If you are trying to appeal to a wide audience, avoid using niche-specific terms in your domain that someone outside your niche would be unfamiliar with. - Amy Lynn Andrews


Act fast

Domain names sell quickly. Thankfully, they're also inexpensive, so register your favorite domain names as soon as possible. If you're having trouble finding an available name, domain registrars like GoDaddy will suggest alternate names during your domain search to help you find the perfect domain name. - Andrea Rowland - GoDaddy


Use the Right Domain Name Extension

When you choose your domain name extension, you can be sure of one thing: '.com' is still the best. According to research from Registrar Stats, 75% of domains have the '.com' extension, second is '.net' and third is '.org' Why? Well, '.com' is more familiar and easier to remember. While there are many successful websites with a '.net' and '.org', your website will probably do better if it has a '.com' extension. It's the safer bet. My advice: Go with .com. If that's taken, try .net or .org. If these are taken too, you'd be better off brainstorming a new domain name. And oh, also avoid those weird extensions like '.club', '.space', '.pizza' and so on. - ROBERT MENING - WebsiteSetup


No numbers or hyphens

Numbers and hyphens (especially hyphens) cause confusion. Stay away from them at all costs. Even something as clever as the number1website.com will cause confusion. Make the name speak for itself. - Ogi Djuraskovic - FirstSiteGuide team


Choose a Simple, Memorable Domain

Your website helps establish your business's brand and credibility. The domain is often the first thing clients see, so find a domain that fits your business, is memorable and easy to spell. - Wix


Don't overthink it

I hear from a lot of people who get stuck at this point because they're afraid of making the wrong choice. The most common problem is that they can't find an available .com. If this is you, just make your best guess and move on. A not-quite-perfect domain name is better than no domain name at all. Just do your best and own it! - Amy Lynn Andrews


The Right Domain Will Help You Get Found

Domain names impact your rank in search results. Search engines like Google try to determine what your website is about so they can list it in relevant searches. The domain is one of the first places they look for clues about your business. To help potential clients find you in searches, choose a domain name with keywords related to your business. For example, if you are a contractor, you might want to purchase a domain name like www.yournameconstruction.com - Wix


Make sure the name is available on other social media sites

When picking your domain, check other social media sites to make sure it's available on those sites too. If you use the same name on your blog and on Twitter, Facebook, etc., it solidifies your brand and makes it more memorable. My favorite tool to check your name across all networks at once is Namechk. Another tool is called knowem? (hat tip, Kikolani) but as of this writing, they don't check Instagram for you which these days, is a must. - Amy Lynn Andrews


Partial Match Domains (PMD)

A partial match domain is a web address that includes some of the words or phrases that a user entered into Google or another search engine. For example, if someones searched for 'History Channel,' a PMD would be www.history.com. - Wix


Go for a .COM

If you are serious about building a long-term brand online, there is nothing better than a .com. Using a 301-redirect to drive traffic to a .net or .org is totally fine, but owning the .com or the equivalent TLD for your target market country is critical. There are a number of reasons why this matters, but the most crucial one is for your users. While there are thousands of TLDs to choose from, .com still carries the most trust with it. Many internet users are still unaware that the other TLDs exist and may hesitate to click when they see one. Make it easy for your users and choose a .com. You'll thank me in the long run. (Note for transparency: I am currently working on getting ownership of the .com for my site's domain. When I rebranded a few years ago, I was unable to claim it and now have to bid to own it.) - Ryan Shelley - Search Engine Land


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